#hcsm – February 26, 2012

Watch the live #hcsm stream from February 26, 2012 at 8pm Central here (new window). If you missed the chat, you should be able to come back and scroll through it again, any time. (Availability of archive depends on how Twitter API is working during the chat.)

Topics:

  1. Can HCSM help build a ‘consumer’ base to make rare diseases more of a focus, or is the online world too fragmented?
  2. A tree falls in a forest – does anyone hear it?  This topic is tied to the egotistical nature (some say) of SM.  A HC provider is sharing, responding and engaging in HCSM online – but if no one else sees him/her doing it, does it matter?
  3. You have one chance to convince your CEO of your HC org. to invest time/resources into SM. What do you say & why?

Don’t forget – if you’d like to submit a topic for a future #hcsm chat, you’re welcome to! Read the details on the different ways to submit a topic for a #hcsm chat. Also, if you missed the chat, or want to add additional thoughts & feedback to the above discussion topics, leave a comment & keep the discussion going!

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#hcsm – February 19, 2012

Watch the live #hcsm stream from February 19, 2012 at 8pm Central here (new window). If you missed the chat, you should be able to come back and scroll through it again, any time. (Availability of archive depends on how Twitter API is working during the chat. I recommend searching for #hcsm directly on Twitter in real-time to watch/participate in the chat.)

Topics:

  1.  Healthcare is complex; good infographics can help cut through clutter. What data best lends itself to infographic? Examples?
  2. HIPAA is said to be more likely violated in an elevator than on SM. Can we use SM to improve privacy practices online & off?
  3. Physicians are taking to smartphones (and angry birds!) like fish to water. What other consumer trends will influence HCPs?

Don’t forget – if you’d like to submit a topic for a future #hcsm chat, you’re welcome to! Read the details on the different ways to submit a topic for a #hcsm chat. Also, if you missed the chat, or want to add additional thoughts & feedback to the above discussion topics, leave a comment & keep the discussion going!

#hcsm – February 12, 2012

Watch the live #hcsm stream from February 12, 2012 at 8pm Central here (new window). If you missed the chat, you should be able to come back and scroll through it again, any time. (Availability of archive depends on how Twitter API is working during the chat. I recommend searching for #hcsm directly on Twitter in real-time to watch/participate in the chat.)

Topics:

  1. Many HC orgs still block SM b’c of ‘risk’. What is risk of open access to SM, and how would you persuade an org to unblock?
  2. Roses are red, violets are blue; SM is more than words. What are some creative uses for audio/visual SM efforts in #hcsm?
  3. Are there ‘too many’ health care sites? Is the information (or misinformation) overwhelming to patients and caregivers?

Don’t forget – if you’d like to submit a topic for a future #hcsm chat, you’re welcome to! Read the details on the different ways to submit a topic for a #hcsm chat. Also, if you missed the chat, or want to add additional thoughts & feedback to the above discussion topics, leave a comment & keep the discussion going!

#hcsm – February 5, 2012

Watch the live #hcsm stream from February 5, 2012 at 8pm Central here (new window). If you missed the chat, you should be able to come back and scroll through it again, any time. (Availability of archive depends on how Twitter API is working during the chat. I recommend searching for #hcsm directly on Twitter in real-time to watch/participate in the chat.)

Topics:

  1. Super Bowl Sunday – do more people watch for ads or for the game? Do orgs miss the mark by attempting to target such a broad audience? How can we use targeted HCSM to reach the right audiences w/ health info? How do you determine your right audience?
  2. Heart month, Super Bowl Sunday, etc. How can orgs & those in HC take advantage of public interests like these w/ HCSM?
  3. What is the ‘cost’ of HCSM? For patient, providers, organizations? Direct vs. indirect costs? Discuss!

Don’t forget – if you’d like to submit a topic for a future #hcsm chat, you’re welcome to! Read the details on the different ways to submit a topic for a #hcsm chat. Also, if you missed the chat, or want to add additional thoughts & feedback to the above discussion topics, leave a comment & keep the discussion going!

#hcsm – January 29, 2012

Watch the live #hcsm stream from January 29, 2012 at 8pm Central here (new window). If you missed the chat, you should be able to come back and scroll through it again, any time. (Availability of archive depends on how Twitter API is working during the chat. I recommend searching for #hcsm directly on Twitter in real-time to watch/participate in the chat.)

Topics:

  1. Many providers “BYOD” (bring their own devices) to work – but they may or may not be secure.  Background reading for T1 – http://bit.ly/yBIMbH – increased opportunities for secure platforms & devices. Will increased secure messaging platforms & mobile devices further drive adoption of HCSM – or just EMR access? Why/not?
  2. Should providers be reimbursed for time online? What if much of it’s not 1:1 patient contact – does that change your answer?
  3. Google recently announced new privacy changes. Will this impact how providers, patients, or caregivers use Google tools?

Don’t forget – if you’d like to submit a topic for a future #hcsm chat, you’re welcome to! Read the details on the different ways to submit a topic for a #hcsm chat. Also, if you missed the chat, or want to add additional thoughts & feedback to the above discussion topics, leave a comment & keep the discussion going!

#hcsm – January 22, 2012

Watch the live #hcsm stream from January 22, 2012 at 8pm Central here (new window). If you missed the chat, you should be able to come back and scroll through it again, any time. (Availability of archive depends on how Twitter API is working during the chat. I recommend searching for #hcsm directly on Twitter in real-time to watch/participate in the chat.)

Topics:

  1. Does SM backlash impact HC orgs the way it would other industries? (ie Paula Deen, T2 diabetes, Novo Nordisk partnership)
  2. Should there be a clinical SM role in physician offices? Hospitals and health systems? What would this look like?
  3.  Physicians go to med school..but where do patients go to learn to be empowered, educated, and informed in health care?

Don’t forget – if you’d like to submit a topic for a future #hcsm chat, you’re welcome to! Read the details on the different ways to submit a topic for a #hcsm chat. Also, if you missed the chat, or want to add additional thoughts & feedback to the above discussion topics, leave a comment & keep the discussion going!

#hcsm – January 15, 2012

Watch the live #hcsm stream from January 15, 2012 at 8pm Central here (new window). If you missed the chat, you should be able to come back and scroll through it again, any time. (Availability of archive depends on how Twitter API is working during the chat. I recommend searching for #hcsm directly on Twitter in real-time to watch/participate in the chat.)

Tonight we’re discussing the recent FDA guidance on unsolicited requests for information.

FDA recognizes that it can be in the best interest of public health for a firm to respond to unsolicited requests for information about off-label uses of the firm’s products that are addressed to a public forum, as other participants in the forum who offer responses may not provide or have access to the most accurate and up-to-date  information about the firm’s products.

Topics:

  1. What do you think about their choice for the first draft guidance – responding to unsolicited requests?
  2. Think about the content w/in the guidance itself. Is it clear to pharma what’s best practices vs. not? What would you add or clarify?
  3. Many people were hoping for larger guidance & more structure from FDA. What should come next from FDA?

Don’t forget – if you’d like to submit a topic for a future #hcsm chat, you’re welcome to! Read the details on the different ways to submit a topic for a #hcsm chat. Also, if you missed the chat, or want to add additional thoughts & feedback to the above discussion topics, leave a comment & keep the discussion going!

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