#hcsm – March 31, 2013

Watch the live #hcsm stream from March 31, 2013 at 8pm Central on Twitter. If you missed the chat, you can  come back and scroll through it again, any time. (Availability of archive depends on how Twitter API is working during the chat. I recommend searching for #hcsm directly on Twitter in real-time to watch/participate in the chat.)

Click here to download/view the PDF archive/transcript of the March 31, 2013 #hcsm (health care communications & social media) chat on Twitter.

Topics:

  1. Patients can be anonymous online. Should health care providers be anonymous online? Why/not?
  2. What can HCPs and HC orgs do to help patients become more engaged in their care? How can patients help other patients become engaged?
  3. Is there research occurring around #hcsm (on patient or the provider side)? If you could study 1 thing, what would it be?

Don’t forget – if you’d like to submit a topic for a future #hcsm chat, you’re welcome to! Read the details on the different ways to submit a topic for a #hcsm chat. Also, if you missed the chat, or want to add additional thoughts & feedback to the above discussion topics, leave a comment & keep the discussion going!

#hcsm – March 17, 2013

Watch the live #hcsm stream from March 17, 2013 at 8pm Central on Twitter. If you missed the chat, you can  come back and scroll through it again, any time. (Availability of archive depends on how Twitter API is working during the chat. I recommend searching for #hcsm directly on Twitter in real-time to watch/participate in the chat.)

Click here to download/view the PDF archive/transcript of the March 17, 2013 #hcsm (health care communications & social media) chat on Twitter.

Topics:

  1. Do online reviews of HCP matter? Do patients take them seriously? Are they credible? Should HCPs care if info is “right”?
  2. Forget HIPAA (for the moment). As a patient or provider, what does privacy mean to you? Has SM changed your definition of privacy?
  3. Given all the data created & shared through SM, does SM reduce or eliminate the need for  traditional marketing and/or ad campaigns in HC? Should it?

Don’t forget – if you’d like to submit a topic for a future #hcsm chat, you’re welcome to! Read the details on the different ways to submit a topic for a #hcsm chat. Also, if you missed the chat, or want to add additional thoughts & feedback to the above discussion topics, leave a comment & keep the discussion going!

#hcsm – March 3, 2013

Watch the live #hcsm stream from March 3, 2013 at 8pm Central on Twitter. If you missed the chat, you can  come back and scroll through it again, any time. (Availability of archive depends on how Twitter API is working during the chat. I recommend searching for #hcsm directly on Twitter in real-time to watch/participate in the chat.)

Click here to download/view the PDF archive/transcript of the March 3, 2013 #hcsm (health care communications & social media) chat on Twitter.

Topics:

  1. SM=content & relationships.With limited nature of relationships due to HIPAA, what content is valuable for HC orgs using SM?
  2. How does SM affect the traditional provider/pt relationship? Is it possible for pts to recruit a doc using SM?
  3. Do TEDMED & other HC conferences’ content represent current HC problems of patients & providers? Why/not? What’s missing?

Don’t forget – if you’d like to submit a topic for a future #hcsm chat, you’re welcome to! Read the details on the different ways to submit a topic for a #hcsm chat. Also, if you missed the chat, or want to add additional thoughts & feedback to the above discussion topics, leave a comment & keep the discussion going!

#hcsm – February 24, 2013

Watch the live #hcsm stream from February 24, 2013 at 8pm Central on Twitter. If you missed the chat, you can  come back and scroll through it again, any time. (Availability of archive depends on how Twitter API is working during the chat. I recommend searching for #hcsm directly on Twitter in real-time to watch/participate in the chat.)

Click here to download/view the PDF archive/transcript of the February 24, 2013 #hcsm (health care communications & social media) chat on Twitter.

Topics:

  1. Does a patient talking about their health & health care online impact their health? What about their health care?
  2. Are insurers using SM data to make decisions? Should patients be concerned about the behavioral data trail from their public SM activities?
  3. There’s HIPAA, and what else? Where do rules/laws for HCSM come from? What rules should there be that don’t already exist?

Don’t forget – if you’d like to submit a topic for a future #hcsm chat, you’re welcome to! Read the details on the different ways to submit a topic for a #hcsm chat. Also, if you missed the chat, or want to add additional thoughts & feedback to the above discussion topics, leave a comment & keep the discussion going!

#hcsm – February 17, 2013

Watch the live #hcsm stream from February 17, 2013 at 8pm Central on Twitter. If you missed the chat, you can  come back and scroll through it again, any time. (Availability of archive depends on how Twitter API is working during the chat. I recommend searching for #hcsm directly on Twitter in real-time to watch/participate in the chat.)

Click here to download/view the PDF archive/transcript of the February 17, 2013 #hcsm (health care communications & social media) chat on Twitter.

Topics:

  1. From self-tracking to genome mapping – how is HC data managed? What’s important data in HC? Who’s responsible for storing?
  2. You get SM & do it smartly (and ethically and legally). Someone who doesn’t sees it & thinks you’re doing something wrong. What happens?
  3. More initiatives are encouraging HCPs & HC orgs to teach patients to become epatients. How can HCPs help patients become “e”?

Don’t forget – if you’d like to submit a topic for a future #hcsm chat, you’re welcome to! Read the details on the different ways to submit a topic for a #hcsm chat. Also, if you missed the chat, or want to add additional thoughts & feedback to the above discussion topics, leave a comment & keep the discussion going!

#hcsm – February 10, 2013

Watch the live #hcsm stream from February 10, 2013 at 8pm Central on Twitter. If you missed the chat, you can  come back and scroll through it again, any time. (Availability of archive depends on how Twitter API is working during the chat. I recommend searching for #hcsm directly on Twitter in real-time to watch/participate in the chat.)

Click here to download/view the PDF archive/transcript of the February 10, 2013 #hcsm (health care communications & social media) chat on Twitter.

Topics:

  1. In era of SM, do paywalls for HC content make sense any more? Why/not? (Ex=info on pt engagement not freely avail to pts)
  2. We can’t do everything at once – so what short-term successes can we have w/ HC in SM while we work on longer term goals?
  3. Fill in the blank: “I love _______ about HCSM” and then explain why/how! (And feel free to share multiple!)

Don’t forget – if you’d like to submit a topic for a future #hcsm chat, you’re welcome to! Read the details on the different ways to submit a topic for a #hcsm chat. Also, if you missed the chat, or want to add additional thoughts & feedback to the above discussion topics, leave a comment & keep the discussion going!

#hcsm – February 3, 2013

Watch the live #hcsm stream from February 3, 2013 at 8pm Central on Twitter. If you missed the chat, you can  come back and scroll through it again, any time. (Availability of archive depends on how Twitter API is working during the chat. I recommend searching for #hcsm directly on Twitter in real-time to watch/participate in the chat.)

Click here to download/view the PDF archive/transcript of the February 3, 2013 #hcsm (health care communications & social media) chat on Twitter.

Topics:

  1. Is health care advertising effective? is HCSM? What channels old or new are most effective reaching new consumers (patients)?
  2. Along the same lines, what messaging works? Do you notice HC ads? What works? Does it change depending on channel used?
  3. Have there been any HC-related ads tonight? Could/should a HC brand advertise in the SuperBowl? Why/not?

Don’t forget – if you’d like to submit a topic for a future #hcsm chat, you’re welcome to! Read the details on the different ways to submit a topic for a #hcsm chat. Also, if you missed the chat, or want to add additional thoughts & feedback to the above discussion topics, leave a comment & keep the discussion going!

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